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8 Biggest Challenges in Enterprise Web App Projects and How to Solve Them

8 Biggest Challenges in Enterprise Web App Projects and How to Solve Them

Kaja Grzybowska

Strategic outsourcing offers the flexibility to navigate rapid technological changes while ensuring the predictability required for effective budget and resource management. Yet, even with a solid strategy and trusted partners, enterprise web development often encounters obstacles that can disrupt progress, escalate costs, and undermine success. Understanding these challenges and how to address them is essential for achieving your strategic objectives.

This article will cover the most prevalent enterprise website problems and share actionable strategies to overcome them before they affect your business goals. From planning missteps and communication gaps to security risks and integration challenges, we’ll provide practical solutions to keep your web initiatives on course and aligned with your vision.

The Desire for Efficiency - And the Reality of Complexity

The promise of a smooth path to digital transformation - powered by sleek tools that just work, streamlined processes that erase bottlenecks, and rapid deployment that delivers value fast—is undeniably appealing. But more often than not, it remains just that: a promise.

What many business stakeholders realize too late is that today’s development environments aren’t as plug-and-play as they appear in glossy proposals. Beneath the surface of apparent simplicity lies a web of technical complexity.

Modern development demands meticulous configuration and dependency management. Multiple technologies must sync flawlessly. Security protocols, while essential, add layers of time-consuming procedures. Testing across platforms multiplies the effort, and deployment pipelines require precision orchestration to run smoothly.

This isn't just a minor inconvenience—it's a critical factor that explains why enterprise web projects fail, affect timelines, inflate budgets, and threaten business outcomes.

A 2023 McKinsey study found that nearly 66% of enterprise web development challenges result in project derailment due to underestimated technical complexity.

The good news? While you can't eliminate complexity, you can manage it smartly and strategically. Here’s how:

Standardize Your Development Environments

  • It means: Build consistent, repeatable environments across development, testing, and production.

  • How to do it: Embrace containerization tools like Docker. Packaging your app with its dependencies and configs ensures it behaves the same everywhere—no more “works on my machine” headaches.

  • Business win: Cuts down troubleshooting and makes it easier to onboard new devs and partners quickly.

Start with Proven Templates, Not a Blank Page

  • What it means: Skip the reinventing-the-wheel phase—use frameworks and templates that have already solved typical problems.

  • How to do it: Leverage established frameworks like React, Angular, or Ruby on Rails, which come with built-in best practices. For enterprise needs, look for platforms that offer pre-configured setups tailored to business applications.

  • Business win: Slashes initial development time while keeping your architecture robust and scalable.

Choose Partners Who Lead with Automation

  • What it means: Work with teams that automate everything they reasonably can.

  • How to do it: When vetting outsourcing partners, ask pointed questions about their use of infrastructure-as-code, automated testing, and CI/CD pipelines. Even better—ask for real-world examples.

  • Business win: Reduces manual errors, speeds up releases, and delivers more stable software faster.

OUR TIP: One of the most common pitfalls while working with enterprises is underestimating or completely overlooking the time required for environment setup and configuration. This "invisible work" rarely appears in simplified project timelines but can consume weeks of development time and, when done right, saves significant amounts of cumulative troubleshooting time throughout the project lifecycle and prevents several potential deployment disasters.

Action items for business leaders:

  1. How much time is allocated for the development environment setup?

  2. What documentation will be provided for the environment configuration?

  3. How will the development environments be maintained throughout the project?

Planning Pitfalls - When Clarity Is in Short Supply

Many business leaders kick off web application projects with a familiar - and costly - assumption: that everyone’s already on the same page. After all, the concept has been discussed in meetings, a few reference sites have been shared, and the core functionality has been outlined. That should be enough to get development started… right?

Unfortunately, this assumption is one of the fastest paths to disappointment, delays, and ballooning budgets. The truth is without crystal-clear objectives and thoroughly documented requirements, even the most skilled development teams are left guessing - and guesswork rarely leads to the results stakeholders expect.

In enterprise website planning, the real danger lies in the disconnect between what the business wants and what actually gets documented. Vague goals like “user-friendly design” or “high performance” are open to broad interpretation. When the brief is fuzzy, developers are forced to fill in the blanks—often in ways that don’t align with stakeholder expectations.

This gap becomes even more problematic in outsourced projects, where external teams lack the institutional knowledge and context that internal staff might take for granted.

The fallout? Features no one asked to be built, critical functionality gets missed, stakeholders get frustrated when what’s delivered doesn’t match their mental picture, and timelines stretch as teams spiral through rounds of rework and clarification.

Plan Carefully Upfront

  • What it means: Spend time early to define exactly what the project needs to achieve.

  • How to do it: Hold workshops with key team members to set clear goals, like “cut checkout-related support tickets by 40%,” instead of vague ideas like “better user experience.”

  • Why it helps: Clear goals make projects more likely to succeed.

Write Detailed Requirements

  • What it means: Turn goals into specific instructions for developers.

  • How to do it: Create documents with:

  • User stories (e.g., “As a customer, I want to reset my password to regain access.”)

  • Step-by-step user journeys

  • Process flows for how the app should work

  • Data needs (what to collect and show)

  • Why it helps: Cuts miscommunication and rework.

Set Clear Success Standards

  • What it means: Agree on what “done” looks like for each task.

  • How to do it: List specific conditions, like for a login feature:

  • Email/password login works

  • Error messages show for the wrong credentials

  • Password reset emails function

  • Accounts lock after five failed tries

  • Why it helps: It gives everyone a clear way to check work, reduces arguments, and speeds up approvals.

Link to Big-Picture Goals

  • What it means: Ensure the project supports the company’s main objectives.

  • How to do it: Tie features to priorities, e.g., for “expand to Europe,” include multi-language support and GDPR compliance.

  • Why it helps: It gets team buy-in by showing the project’s value and makes it easier to prioritize changes.

OUR TIP: One of the most effective methods is the discovery sprint, a dedicated 1-2 week period focused exclusively on requirements gathering and validation before major development begins through workshops, interviews, and prototype testing. It helps to discover requirements that weren't initially visible, including specific compliance needs and workflow integrations that would have been costly to implement retroactively.

Action items for business leaders:

  1. Budget some of your project timeline for requirements definition

  2. Include diverse stakeholders in the planning process—not just IT and project sponsors

  3. Create a formal sign-off process for requirements documents

  4. Consider implementing a discovery sprint methodology to validate requirements before full development begins

Security Vulnerabilities: The Non-Negotiable Risk for Enterprise Web Development

Web application security is not a purely technical concern but a core business priority, at leas it should be as a major breach doesn’t just dent the bottom line. It shatters customer trust, invites regulatory fallout, and can grind operations to a halt. 

According to IBM’s Cost of a Data Breach Report, the average breach hit $4.45 million in 2023 - web apps remain one of the most frequent points of entry.

For enterprise web projects, security can’t be an afterthought or a checkbox on a launch checklist. But too often, that’s exactly how it’s treated.

The most pervasive security mistake in enterprise web development is organizational. Business leaders often make a critical assumption that security is automatically "covered" by development teams without establishing clear requirements, protocols, or verification procedures. This assumption creates a dangerous gap where neither party fully owns security concerns.

Other common web development issues include:

  1. Treating security as a one-time implementation rather than an ongoing process

  2. Focusing exclusively on perimeter security while neglecting application-level vulnerabilities

  3. Failing to update dependencies and frameworks regularly, leaving known vulnerabilities unpatched

  4. Not conducting independent security assessments before launching critical applications

  5. Neglecting to train development teams on the latest security threats and best practices

These oversights create significant business risk that far outweighs any time or cost savings they might initially provide.

Find Weak Spots Early (Vulnerability Assessments)

  • What it means: Like a regular health check for your website and apps, we look for security problems before hackers do.

  • How to do it:

  • Use computer programs (like website security scanners) regularly to check for common issues automatically.

  • Hire security experts to manually test your systems like a real attacker would.

  • For important websites/apps, aim for expert checks every few months and automatic checks every month.

  • Why it helps: Finding and fixing problems early is much cheaper than dealing with a data breach later. It's like fixing a small leak instead of a burst pipe!

Use the Same Strong Security Everywhere (Standard Security)

  • What it means: Apply the same basic security rules and tools to all your websites and online stuff.

  • How to do it: Make sure you have these basics:

  • HTTPS: Makes all website connections secure (look for the padlock icon in your browser).

  • SSL Certificates: Like a digital ID for your website, keep them up-to-date automatically.

  • Access Control: Only let the right people see and do certain things on your systems.

  • Security Headers: Extra security settings that tell browsers how to behave safely.

  • Logging: Keep records of important security events and who accessed sensitive information.

  • Web Application Firewall (WAF): A shield that protects your websites from common attacks.

  • Why it helps: Creates strong layers of defense, making it harder for attackers to get in and easier to spot problems early.

Build Security In From the Start (Secure-by-Design)What it means: Consider security while building websites and apps, not as an afterthought.

  • How to do it (if you have developers, internal or external):

  • Tell them precisely what security rules they need to follow.

  • Ask them to show you how they build secure software.

  • Make sure they follow common security guidelines (like OWASP).

  • Have security experts review their code.

  • Ensure they use safe data handling methods (like preventing SQL injection).

  • Make sure they check all the information users enter into websites/apps.

  • Use strong and safe ways for users to log in.

  • Why it helps: It prevents many security problems from occurring in the first place, saving you time and money on fixing them later. It's like building a house with strong foundations.

OUR TIP: It’s always wise to take a proactive, security-first approach from day one—and to make security requirements contractual obligations, not optional guidelines. This can be achieved with dedicated security checkpoints before every major release, combining automated scans with manual reviews to catch vulnerabilities early.

Strengthening accountability is equally important. Assigning a developer with specialized security training to review all code through a security lens can significantly reduce risk.

While this approach may extend the initial development timeline, it can ultimately prevent a breach that could lead to regulatory fines, not to mention serious reputational damage.

Action items for business leaders:

  1. Include explicit security requirements in project specifications and contracts

  2. Ask for security review deliverables in your RFPs

  3. Budget for security testing as a separate line item in project plans

  4. Request security credentials and methodologies when evaluating development partners

  5. Establish clear security acceptance criteria before allowing applications to go live

  6. Consider cyber insurance for additional financial protection

Performance Bottlenecks Kill User Trust

Research consistently shows that user expectations for performance have accelerated: 53% of mobile users abandon sites that take longer than 3 seconds to load, according to Google

This performance-revenue relationship extends beyond e-commerce. Poor-performing enterprise applications lead to decreased employee productivity, increased error rates, and higher training costs as users struggle with laggy interfaces. In customer-facing scenarios, slowness is interpreted as a lack of professionalism and attention to detail, quickly eroding brand perception.

Understanding that performance excellence isn't achieved through any single technology or tool is crucial. Instead, it results from a holistic architectural approach that thoughtfully combines various techniques and methods throughout the application lifecycle.

Yet, many enterprise web projects still treat speed as an afterthought rather than a core requirement. The most common performance-related missteps include:

  • Addressing performance only during final testing phases when architectural changes are prohibitively expensive

  • Adopting heavy front-end frameworks without considering their impact on load times, especially on mobile devices

  • Loading excessive third-party scripts (analytics, marketing tools, widgets) without measuring their performance impact

  • Implementing resource-intensive features without corresponding infrastructure planning

  • Failing to establish clear performance benchmarks or incorporate them into acceptance criteria

These oversights compound throughout development, resulting in applications that technically meet functional requirements but deliver a frustratingly slow experience that users ultimately reject.

Make the Front Page Load Quickly (Front-End Basics)

  • What it means: Use simple tricks to make the first things you see on a website appear fast.

  • How to do it:

  • Shrink Images: Make image files smaller without losing too much quality (use new formats like WebP). Show images at the right size.

  • Combine and Shrink Code: Make your website's code (JavaScript and CSS) smaller and combine it into fewer files.

  • Load Later: Only load images and other things that aren't visible right away when the user scrolls down.

  • Show Something Fast: Make sure the important parts of the page show up quickly for the user.

  • Be Smart with Fonts: Use fewer special fonts or make sure text shows up even if the font takes a second to load.

  • Why it helps: Makes your website feel much faster right away, especially on phones and slow internet.

Use a Speedy Delivery Network (CDNs)

  • What it means: Store copies of your website's files on computers all over the world so they're closer to your users.

  • How to do it:

  • Sign up for a CDN service (like a global delivery company for your website).

  • Tell the CDN to store your website's images, videos, and other files.

  • Consider using advanced CDN features to make dynamic parts of your site faster, too.

  • Check how your CDN is performing in different areas.

  • Why it helps: Makes your website load much faster for people, no matter where they are, and it takes some of the load off your main website server.

Always Watch How Fast It Is (Performance Monitoring)

  • What it means: Regularly check how quickly your website is loading for real people.

  • How to do it:

  • Set up automatic tests that run every time you make changes to your website.

  • Use tools that track how fast your website loads for actual visitors.

  • Run tests from different locations around the world.

  • Create simple charts that show key speed metrics and send you alerts if things get slow.

  • Regularly look at these charts to find and fix slow parts of your website.

  • Why it helps: Make sure your website stays fast over time, even when you add new things. It also helps you focus on fixing the speed problems that actually affect your users.

OUR TIP: Before development begins, it’s essential to define clear performance targets, grounded in competitor benchmarks and user expectations. These metrics should be baked into the definition of “done” for every feature. In other words, no functionality is considered complete until it meets performance standards.

To stay on track, automated performance tests should run with every code change, immediately flagging potential bottlenecks before they snowball into bigger issues.

Action items for business leaders:

  1. Include specific performance requirements in project specifications

  2. Include speed benchmarks in your success KPIs and consider tying them to acceptance criteria

  3. Request performance testing plans and results from development partners

  4. Budget for performance monitoring tools as part of operational expenses

  5. Consider implementing performance-based incentives for development teams

Quality Assurance Best Practices for Large Website Projects

Quality assurance often becomes the sacrificial lamb of enterprise web projects in the rush to meet deadlines and stay within budget. But sacrificing quality doesn’t just create technical debt - it directly undermines business outcomes. 

Bugs, performance issues, and usability flaws frustrate users, damage brand perception, and ultimately erode the ROI of your technology investment.

According to the Consortium for Information & Software Quality, poor-quality software cost the U.S. economy $2.41 trillion in 2020, much of it due to issues that proper testing could have caught.

Test Early and Often 

  • What it means: Don't just test at the end. Check for problems constantly as you build.

  • How to do it:

  • Automatic Small Tests: Write small, automatic tests for each piece of code as you write it.

  • Test with Every Change: Every time you change the code, all the tests are automatically run.

  • Test How Things Work Together: Regularly check if all the different parts of your software work well with each other.

  • Don't Break Old Stuff: Run tests to make sure new features don't mess up things that already worked.

  • Test Different Things: Plan for tests that check security, how easy it is to use, and how fast it performs.

  • Why it helps: Finding problems early is WAY cheaper and easier to fix than finding them after the software is finished. It's like catching a small mistake in a drawing instead of having to redraw the whole thing.

Agree on What "Good" Looks Like 

  • What it means: Clearly define what good quality means for your software and tell everyone.

  • How to do it:

  • Write down exactly what you expect from different parts of the software.

  • Create a plan that says how you'll test things, who will do it, and when.

  • For each feature, write down what needs to happen for it to be considered finished and working correctly.

  • Set checkpoints where you have to meet certain quality standards before moving on.

  • If you hire outside teams, put these quality rules in your agreements.

  • Why it helps: Make sure everyone knows what "good enough" means, so there are fewer disagreements and the software meets your needs the first time.

Let Real Users Try It Out 

  • What it means: Have the people who will actually use the software test it before it's officially released.

  • How to do it:

  • Find people who represent your typical users.

  • Give them tasks to do that are like what they'd do in real life.

  • Tell them what to look for and how to report any problems.

  • Watch them use the software and ask questions.

  • Collect their feedback on how easy it is to use and if it meets their needs.

  • Why it helps: Uncovers problems with how easy the software is to use and if it fits real-world work, things that technical tests might miss. It also makes users feel involved and more accepting of the new software.

Have a System for Fixing Problems 

  • What it means: Have a clear way to track and fix any quality issues that are found.

  • How to do it:

  • Use a tool to keep track of problems (like a digital to-do list for bugs).

  • Have a standard way to report bugs, including how to make the problem happen, how bad it is, and what it affects.

  • Have a process to decide which bugs to fix first.

  • Set deadlines for fixing bugs based on how serious they are.

  • Make sure someone checks that a bug is really fixed before closing it.

  • Why it helps: Makes sure important problems get fixed properly and nothing gets forgotten, especially when lots of people are working on the software.

OUR TIP: One particularly effective approach in enterprise environments is establishing a dedicated "Quality Advocate" role separate from both the development team and end-users. A Quality Advocate typically works alongside product owners to define acceptance criteria, reviews development plans for testability, designs test strategies, and facilitates user testing sessions. This individual isn't responsible for executing all tests but instead ensures quality remains a priority from kickoff to delivery.

The Quality Advocate coordinates automated testing strategies with manual testing efforts, regularly reports on quality metrics, and has the authority to delay releases if quality standards aren't met. 

Action items for business leaders:

  1. Include dedicated QA resources in project staffing plans and budgets

  2. Request testing strategies and plans from development partners

  3. Schedule regular quality reviews alongside feature demonstrations

  4. Consider implementing a Quality Advocate role for critical projects

  5. Ensure your team has access to appropriate testing tools and environments

Mobile Optimization Challenges: Why Responsive Design Is Misapplied

According to StatCounter Global Stats, as of March 2025, mobile devices accounted for 63.31% of global web traffic.

Even in B2B environments, decision-makers regularly access business applications on smartphones and tablets while commuting, between meetings, or on the go.

A poorly optimized mobile experience isn’t just an inconvenience - it can completely erode the business value of your web application. 

When executives can’t view critical dashboards on their phones, when field workers fumble with clunky tablet interfaces, or when customers abandon transactions due to frustrating mobile layouts, your return on technology investment takes a direct hit.

Think "Phone First" (Mobile-First Design)

  • What it means: When you start designing, imagine how it will look and work on a phone first. Then, make it bigger for computers. Don't do it the other way around.

  • How to do it:

  • Draw simple plans (wireframes) for phone screens first.

  • Decide what's most important for people using phones.

  • Design how people will touch and tap things. Then, think about mouse clicks.

  • Make sure it loads fast on phones from the very beginning.

  • Remember that people use phones differently than computers (they might be on the go).

  • Why it helps: Makes sure phone users get a great experience that's built for them, not just a squeezed-down computer version.

Test on Real Phones and Tablets (Real Device Testing)

  • What it means: Don't just use computer programs that pretend to be phones. Test on actual phones and tablets that people use.

  • How to do it:

  • Keep a collection of different phones and tablets to test on.

  • Include older devices to see how they handle your website/app.

  • Test on both iPhones/iPads (iOS) and Android devices.

  • Check how it works on different internet speeds, including slow mobile connections.

  • Watch real people use your website/app on their phones.

Why it helps: Shows you real problems that you wouldn't see on a computer, like things being too small to tap or the app being slow on older phones.

Use Smart Tools for Adapting to Different Screens (Responsive Frameworks)

  • What it means: Use ready-made tools and smart ways to make your website/app automatically change its layout to fit any screen size. Don't try to build this all yourself.

  • How to do it:

  • Popular tools like Bootstrap or Tailwind can help make websites responsive.

  • Use special code (CSS Grid and Flexbox) to arrange things on the screen so they adjust easily.

  • Write code that says "if the screen is this wide, do this; if it's that wide, do that" (CSS media queries).

  • Use different sizes of images so phones don't download huge files.

  • Make the basic stuff work on all devices, then add extra features for newer, more powerful devices (progressive enhancement).

  • Why it helps: Makes building websites and apps that work well on all screens faster and easier, and it uses proven best practices.

OUR TIP: Leading organizations incorporate mobile-specific validation early in the design process. Before committing to full development, they create interactive prototypes specifically for mobile devices and conduct structured testing with representative users to monitor key workflows. This early validation can result in changes to navigation patterns, input methods, and data visualization approaches.

Action items for business leaders:

  1. Insist on seeing mobile UX mockups during the planning phase

  2. Request evidence of mobile-first design methodology from your development team

  3. Budget for testing on real mobile devices, not just browsers and emulators

  4. Include mobile-specific user stories and acceptance criteria in project requirements

  5. Consider the context of mobile usage when prioritizing features and content

What Causes Delays in Website Projects? Communication Breakdowns

While technical issues in web development projects are often visible, documented, and tackled head-on, communication breakdowns tend to operate like silent assassins, quietly sabotaging progress until the project suddenly veers off track.

According to PMI, ineffective communication is the leading cause of project failure. Yet, it rarely shows up on risk registers or gets the focused attention it deserves.

In enterprise web projects - especially those involving outsourced teams - communication failures are not just frustrating; they’re costly. Developers build features that miss the mark. Critical decisions don’t reach everyone who needs to know. Assumptions go unchallenged until it’s too late. And handoffs between teams often introduce costly gaps that lead to rework and delay.

But the financial impact doesn't stop there. Miscommunication delays business value realization, causes missed opportunities, and strains long-term relationships between stakeholders and delivery teams.

Have a Clear Leader for Talking (Dedicated Roles)

  • What it means: Pick specific people who are in charge of making sure everyone knows what's going on and decisions get made.

  • How to do it:

  • Have one main person (like a project boss) who talks between the business people and the tech team.

  • Make it clear what this person can decide and when they need to ask someone higher up.

  • Make sure they understand both the business goals and the technical stuff so they can explain things clearly.

  • If you're working with outside companies, have main contact people on both sides with clear rules for how they talk to each other.

  • Write down whom to talk to if the project boss can't make a decision.

  • Why it helps: Makes sure information flows smoothly and decisions don't get stuck because no one knows who's in charge. This can make projects go 15-20% faster.

Meet Regularly with Important People (Stakeholder Reviews)

  • What it means: Have regular meetings with the key people outside the project team to make sure everyone is on the same page about what's being built.

  • How to do it:

  • Schedule regular meetings just for these important people (not the daily team updates).

  • Invite people from all parts of the business who are affected by the project.

  • Have a set way of running these meetings: talk about progress, what decisions need to be made, and any risks.

  • Have a way for these people to give their feedback on the work that's been done.

  • Write down what was decided in these meetings and share it with everyone.

  • Why it helps: Stops the project from slowly going in the wrong direction without anyone noticing until it's too late and expensive to fix.

Use Tools That Don't Need Everyone Online at the Same Time (Asynchronous Tools)

  • What it means: Use apps and ways of working that let people share information and talk without needing to be in a meeting or online at the exact same moment.

  • How to do it:

  • Have a central place to store all project information (like a shared online notebook).

  • Use chat apps where you can have different conversations in threads so things don't get mixed up.

  • Use tools to record your screen and voice to explain things instead of having a meeting.

  • Use online whiteboards where you can organize ideas visually.

  • Set clear rules for how to use these tools and how quickly people should respond, so things don't get delayed.

  • Why it helps: Keeps communication flowing even if people are in different time zones or have different schedules. It also keeps a record of what was said and decided for later.

OUR TIP: Forward-thinking organizations establish a formal Communication Plan at project initiation. This document specifies:

  • Who needs what information and when

  • Primary and backup communication channels for different types of information

  • Expected response times for different communication methods

  • Meeting cadences with clear agendas and participation requirements

  • Documentation standards and storage locations

  • Escalation paths for urgent issues and website project roadblocks

  • Knowledge transfer and onboarding processes for new team members

While this approach initially may seem bureaucratic, it eliminated numerous ambiguities that had derailed previous projects. New team members could be onboarded quickly with clear guidance on how communication worked, and stakeholders always knew where to find information or whom to contact with concerns.

Action items for business leaders:

  1. Budget for onboarding and knowledge transfer activities in project plans

  2. Require outsourcing partners to include documentation and handover plans in their proposals

  3. Establish a formal Communication Plan at project initiation

  4. Designate specific roles responsible for information flow

  5. Invest in appropriate collaboration tools based on project needs

  6. Schedule regular communication effectiveness reviews to identify and address gaps

Enterprise Website Integration Challenges with Legacy Systems

Enterprise web applications rarely exist in isolation. Most need to connect with a complex ecosystem of existing systems - from legacy databases and CRM platforms to ERP systems, payment processors, and third-party services. These integration points often represent the most technically challenging aspects of web development projects, yet they're frequently underestimated in planning and budgeting.

The consequences of integration failures are particularly severe. When systems don't communicate properly, data becomes fragmented and unreliable, workflows break down, and the entire business value proposition of your web application may be compromised.

Several factors make system integrations particularly challenging in enterprise environments:

  • Legacy systems with limited or poorly documented APIs

  • Data inconsistencies across different platforms

  • Security and compliance requirements that restrict access patterns

  • Performance bottlenecks when systems scale differently

  • Dependencies on third parties with different release schedules

  • Cross-department politics and ownership boundaries

  • Limited expertise in older technologies

These challenges are amplified when working with outsourced development teams who lack historical knowledge of your systems and may have limited access to internal documentation or subject matter experts.

Understand Everything You're Connecting To (System Analysis)

  • What it means: Before you start building, figure out all the other computer systems your website/app needs to talk to.

  • How to do it:

  • Make a list of all the connections you need.

  • Write down how those other systems work (like their language and security rules).

  • Find out who is in charge of those other systems and how to talk to them.

  • Check how fast those systems are and if they have any limits.

  • Draw a map showing how information will flow between your website/app and the other systems.

  • Think about any problems that might happen with these connections early on.

  • Why it helps: It helps you plan better and avoid big surprises and delays when you're trying to connect things later.

Have a Smart Plan for Connecting (Integration Strategy)

  • What it means: Don't just connect things one by one without thinking. Have a good overall plan for how all the connections will work together.

  • How to do it:

  • Decide if you'll connect things directly or use a middleman (like a traffic controller for data).

  • Have clear rules for what happens if there are errors or if a connection fails.

  • Think about how to save information temporarily to make things faster and less dependent on other systems.

  • Consider using a way of connecting where systems just send out messages when something happens, instead of constantly asking each other for updates.

  • Write down why you made certain choices about how to connect things.

  • Decide if you should build the connection yourself or use a ready-made tool.

  • Why it helps: Makes your system easier to manage and grow in the future, and it avoids doing the same work over and over again for different connections.

Give Enough Time and People (Realistic Resources)

  • What it means: Connecting systems usually takes longer and needs more skilled people than you might initially think.

  • How to do it:

  • Add extra time to your schedule to make these connections (maybe even double your initial guess).

  • Put your best and most experienced programmers on this work.

  • Ensure your team can easily talk to the experts about each other's systems.

  • Start working on the connections early in the project.

  • Be ready to adjust your plans if you run into unexpected problems with the connections.

  • If some connections are really complicated, think about hiring someone who specializes in that.

  • Why it helps: Stops connection problems from delaying your whole project and gives you time to build solid, reliable connections instead of rushed, buggy ones.

Test the Connections Carefully (Rigorous Integration Testing)

  • What it means: Make sure your website/app and the other systems work together correctly in all sorts of situations.

  • How to do it:

  • Create detailed plans for testing all the connections, including normal use, unusual situations, and what happens if something breaks.

  • Set up automatic tests that run whenever you make changes to the code.

  • Create test environments that are as close as possible to the real, live systems.

  • Try to make the connections fail on purpose to see if your system handles it well.

  • Thoroughly test how data is shared back and forth between systems.

  • Check if the connections slow things down when there's a lot of activity.

  • Why it helps: Finds problems with the connections before they cause issues for your users and disrupt your business.

OUR TIP: Organizations that excel at complex system integrations often employ a dedicated "Integration Discovery Sprint" devoted exclusively to validating integration assumptions and building proof-of-concept connections. 

During this sprint, developers attempt to establish basic connectivity with each required system, transfer sample data, and identify potential obstacles. This hands-on approach frequently reveals integration complexities that weren't apparent during theoretical planning discussions.

Action items for business leaders:

  • Include systems integration expertise in your team composition

  • Conduct a formal integration discovery phase before committing to project timelines

  • Engage system owners early and ensure their ongoing availability

  • Build integration risk contingencies into project budgets

  • Consider implementing an API management strategy for long-term flexibility

Choosing the Right Outsourcing Partner and Methodology

Outsourcing web development can unlock serious advantages—access to specialized talent, faster scaling, and cost efficiencies, to name a few. But without careful partner selection and a well-matched delivery methodology, this strategic move can backfire fast. Avoiding web project planning mistakes and understanding the key things to consider before outsourcing web development can save you significant time and resources.

Pairing the wrong partner with an ill-suited approach is one of the major web development risks for companies - leading to miscommunications, missed deadlines, budget overruns, and a final product that falls short of expectations.

To steer clear of that perfect storm, take a structured and intentional approach:

Define Clear Selection Criteria for Your Outsourcing Partner

Don’t default to choosing the lowest bidder. Instead, evaluate vendors across multiple dimensions that align with your project's goals and your company’s values:

  • Technical Expertise: Do they have a proven track record with the specific technologies and platforms your project requires?

  • Industry Experience: Have they delivered similar solutions in your domain, and do they understand its unique nuances?

  • Communication Capabilities: Are their processes transparent, proactive, and timezone-compatible? Can they navigate cross-cultural collaboration?

  • Cultural Fit: While intangible, this often determines how well teams gel. Look for signs of shared working styles and mindset during early conversations.

  • Security Standards: Do they follow strong security protocols and comply with relevant data protection regulations?

  • Value Over Cost: Budget matters, but long-term value—quality, reliability, and potential for future collaboration—matters more.

Run a Thorough Vetting Process

Great partnerships start with great due diligence. Don’t cut corners:

  • Issue an RFP: Clearly outline your goals, scope, and success criteria to invite detailed, tailored proposals.

  • Interview the Team: Go beyond the sales pitch. Talk to the actual people who would be working on your project.

  • Check References: Speak directly with past clients to hear unfiltered feedback.

  • Run a Pilot Project (if applicable): For larger or high-risk projects, test the waters with a contained, real-world task.

Match the Methodology to Your Needs (and Culture)

Your project methodology will shape everything—from how work is delivered to how your teams interact. Choose wisely:

  • Know Your Options: Agile emphasizes speed, iteration, and adaptability. Waterfall offers structure and predictability. One isn’t better than the other—it’s about fit.

  • Assess Methodology Maturity: Make sure your partner knows how to execute the chosen methodology well, not just talk about it.

  • Clarify Roles Early: Regardless of methodology, clearly define who’s responsible for what, on both sides of the partnership, to avoid confusion and ensure accountability.

What Everyone’s Overlooking—And Why You Shouldn’t

In enterprise web development, conversations tend to orbit around technologies, frameworks, and methodologies. But while everyone debates tech stacks and sprint velocities, some of the most critical success factors fly under the radar. These overlooked dimensions often spell the difference between a web project that quietly fizzles out and one that delivers real, lasting value.

UX

Take user experience, for example. Too often, it’s treated like window dressing—nice to have, but not essential. That’s a costly mistake. Poor UX quietly drains ROI: users abandon clunky tools, revert to legacy systems, or invent their own workarounds. Internally, bad UX slows teams down and inflates training costs. Externally, it drives customers toward competitors with more intuitive offerings. The harsh truth? Even a technically flawless system will fail if users can’t figure out how to use it effectively.

Forward-thinking organizations don’t just polish UX at the end—they treat it as a strategic investment from day one. That means understanding users’ real workflows before coding begins, testing with real people early and often, and embedding UX experts into the project team from the start. When UX performance is tied to measurable business outcomes, it stops being subjective and starts becoming indispensable.

Change Management 

Another piece many teams miss is change management. A new web app isn’t just a piece of technology—it’s a shift in how people do their jobs. And people, by nature, resist change. Without proper support, even a brilliant tool can fall flat because users cling to familiar workflows. Efficiency takes a hit, adoption stalls, and the organization ends up right back where it started.

Successful change management doesn’t start the week before launch—it begins alongside development. Teams that get this right pair technical rollouts with solid training, proactive communication, and internal advocates who help drive adoption. They create support materials people actually use, listen to feedback, and consider gradual rollouts to soften the disruption. Because at the end of the day, no technology succeeds unless people are willing—and able—to embrace it.

Compliance 

Compliance is another area that too often gets bolted on as an afterthought. Whether it’s GDPR, ADA, HIPAA, or other industry-specific regulations, ignoring compliance until the tail end of a project creates serious risk. Retroactively shoehorning in required features is expensive, time-consuming, and can delay go-live indefinitely. Worse, it opens the door to legal consequences that no amount of code can fix.

The smarter move? Bring legal and compliance teams into the conversation from the start. Clearly define what “compliant” means for your project and bake it into the design. Regular reviews and automated testing can help ensure nothing slips through the cracks. Compliance isn’t just about checking boxes—it’s about protecting the business and building trust.

Don’t Let Post-Launch Be an Afterthought

Finally, many organizations fail to plan for what happens after launch. There’s a tendency to treat go-live as the finish line, but without a post-launch support strategy, things unravel fast. Bugs pile up, users get frustrated, and systems start to degrade. Often, support teams are left holding the bag with little context or documentation, while the original developers have moved on.

Avoiding this scenario requires thinking ahead. Teams should plan maintenance cycles, assign clear ownership for ongoing updates, and allocate budget for support before the first line of code is written. Documentation should be created with support teams in mind, not just developers. Monitoring tools should be in place to catch issues before users do. And for truly critical systems, some companies benefit from shifting to a product model, maintaining a consistent team that evolves the platform over time.

Enterprise Web Development Best Practices for Lasting Success

Creating a comprehensive enterprise website planning guide is essential for navigating the complex landscape of modern web development. As we've explored throughout this article, success requires more than just technical expertise—it demands strategic thinking, clear communication, and proactive management across multiple dimensions.

Addressing these four commonly overlooked areas—UX, change management, compliance, and post-launch support—can transform a web project from a one-off technical effort into a sustainable, high-impact business asset. Your planning strategy should integrate these elements to ensure nothing falls through the cracks.

Remember that the most successful enterprise web initiatives aren't measured solely by on-time and on-budget delivery, but by the lasting value they create for users and stakeholders. A well-designed approach to website planning will help you stay focused on this broader definition of success throughout the project lifecycle.

Because in the end, it's not just about launching software—it's about making it work, long-term, for the people who rely on it.

Kaja Grzybowska is a journalist-turned-content marketer specializing in creating content for software agencies. Drawing on her media background in research and her talent for simplifying complex technical concepts, she bridges the gap between tech and business audiences.