Introduction — document purpose and context
What’s inside?
20 pages with instructions and examples, including:
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Methodology — understand how to apply Nielsen Heuristics Analysis
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Findings — use this framework to spot specific problems in your app
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Next steps — note what you can do internally and what you should delegate
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Information on how to get help moving forward
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Available as Google Slides and Figma files
Why should I care about UX? Because
Design Drives Impressions
First impressions are 94% design-related (ACM)
Customer Experience Matters
73% of all people point to customer experience as an important factor in their purchasing decisions (PWC)
Design Investment Returns
On average, every $1 invested in design brings $100 in return (Forrester)
What’s a UX Audit and how can it help my product?
The UX Audit is part of the Product Design process
The goal is improving the quality of UX in the product
Audits are useful at any time during the product journey and help achieve innovation
It follows the user’s perspective to score an existing application or website based on intuitiveness, strengths, weaknesses, readability, and user-friendliness
Usually, UX designers, agencies, or consultants perform the audit
It can be used by several team members, such as product owners, designers, developers, and project managers
UX Audits can be particularly useful for companies that are experiencing a decline in user engagement or have received negative feedback from users
What is this template?
Find weak spots
• Understand what users need
• Spot issues in different screens
• Assign a value to each issue
Organize your work
• Understand where to prioritize
• See what you can do internally
• Create an action plan for success
This template was created by a team with 12 years of experience in building digital products together.
Expert says
Money-Saving guidelines for companies
This UX audit template results from several iterations of audits sent to partners. These reports include essential guidelines that helped small and big companies find important problems - saving a lot of money in the process.
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